Contrail Financial

BrandingWeb Design

The Ask.

Contrail Financial is a botique financial analysis and corporate development strategy consultancy out of Dayton, OH. They needed a brand that would elevate themselves from their competitors entering the stratosphere of Deloitte and other financial strategy institutions.

Our Solutions.

Point A Solutions dove heavily into market research identifying gaps in rhetoric and brand positioning within the industry to develop a tone and visual identity unparalleled in the space. We applied that identity to various print media, advertising campaigns, and website.

The Result.

Contrail Financial continues to thrive, gaining client share through grassroot and online advertising campaigns.

Branding

different logo design explorations for Contrail Financial
Contrail FInancial brand guidelines for logos
Contrail Financial Business Cards

The Contrail Brand moves with purpose; always forward, always upward. It is clear, calm, and defining establishing itself as a leader and innovator, piloting smart business forward.

Contrail home page design layout

Web Design

Contrail Financial's website reflects the core values of the brand; movement with purpose. We used animations throughout the site to direct attention to core elements.